Decatur Package Store & Single Barrel Whiskey

Four Roses Single Barrel

I just visited Decatur Package Store for the first time today, and now I’m sad. It wasn’t the somewhat dingy exterior that led to these feelings, nor was it the mark my purchase made on my bank account. I’m sad because it took me so long to step foot in this whiskey wonderstore.

I first heard about Decatur Package Store years ago, from friends who said it was a good spot for wine, whiskey and cocktail geeks (beer geeks, too). For whatever reason, the visit I planned to make never happened. It’s most because Decatur is always a bit out of my way – the store is on Clairemont Avenue just south of North Decatur Road –  plus the fact that I’ve found myself far too often at H&F Bottle Shop as my liquor store of choice. But today I finally had my definitive reason to hit Decatur Package Store, as I was going to interview proprietor Herb Chereck for a Creative Loafing  feature (coming soon – I’ll add a link once it’s published).

Herb runs the place,  and he runs it well.  He has the kind of friendly, knowledgable demeanor that’s well-suited to the range of folks that might walk through the door – some looking for a cheap bottle of whatever’ll do the trick, some looking for a hard to find Italian bitter. He can talk you through any section of the store and make it a compelling journey, like a tour guide illuminating the intricate history and character of a city block by block.

Elijah Craig BarrelThe block I found most interesting, among many, was the American whiskey section. Decatur Package Store has gone heavy on single barrel selections – whiskeys Herb and team have chosen specifically from samples they’ve tasted from various distilleries. There was a young rye from Georgia’s own 13th Colony, an Elijah Craig, an Eagle Rare, a Ridgemont 1792, a Henry McKenna, and the one I couldn’t walk out the store without… a 12 year old Four Roses OESV at barrel strength (for those who have been hopelessly looking for this year’s Limited Edition Four Roses Single Barrel, this is a darn good – and available, for now – alternative, though it a different recipe than the national release).

13th Colony Rye Whiskey Single BarrelWe chatted a bit about the beauty of single barrel offerings – most importantly the fact that it’s been tasted by the store’s proprietor and chosen for its specific character, vs. the standard batched whiskeys that typically fill the shelves (or the standard single barrel offers from distilleries that weren’t selected especially by the store, so may be more of an unknown). When the price is similar for a “private selection” single barrel vs. the standard product, what’s to lose? Well, having the person who chose that barrel there in person to provide notes and thoughts on the whiskey is key, and figuring out if your personal tastes match up well with theirs is important as well. All the more reason to find a store you like (like this one) and make it your regular stop.

On my walk around the store, I couldn’t resist picking up a half bottle of Carpano Antico, another half bottle of Cocchi Vermouth di Torino, and an Italian aperitif called Casoni 1814 (similar to Campari or Aperol) that I haven’t tried before. There were many more tempting items, but I let Herb know that I’d be back another time for more. I’m expecting to get to know Decatur Package Store a lot better. Which makes me happy.

View a map and guide to Atlanta’s best liquor stores (including Decatur Package Store), cocktail bars, and more at the Thirsty Guide to Atlanta.

P.S. As for the Four Roses Single Barrel mentioned above, no tasting notes to share yet, but I really like what David Driscoll at K&L had to say about their similar single barrel selection:

“This barrel, aged 10 years and 6 months at the distillery, is from formula OESV, and it’s the most utilitarian whiskey we’ve yet selected from Four Roses. It’s not the richest, the spiciest, the most esoteric or the sweetest, but I believe it to be the most balanced and delicious. At 59% ABV, you’d expect it to be a monster, but it’s quite restrained, almost brooding in its profile. You expect it to explode at any moment. It never does; it remains in check and keeps its distance. The fruit is there, lush and soft, but it stays in the background. The richness is there, but it’s not obvious. The spice is robust, with hints of cherry and banana struggling to the fore, but still there’s some reluctant force holding it back. The result is dangerously drinkable Bourbon, one that takes three or four sips just to get a grasp of, and then it hits you. There’s no denying that it’s good, even great–but there will be fierce attempts to penetrate its core and understand what its all about. This Bourbon will not cave, however. It just wants to be drunk, not contemplated. It seeks to be enjoyed, not studied. It demands to be appreciated, but it will not beg for your attention. Who knew a Bourbon could be so anthropomorphic?”

4 Replies to “Decatur Package Store & Single Barrel Whiskey”

  1. Oh no! In addition to the Emoroids, now I’ll have to contend with swarms of CL-reading hipsters during my trips to Decatur Package Store!

    Kidding aside, although their choice of beer isn’t the greatest, DPS has one of the best selections of liquor around. I used to split my time between DPS and Toco Hills Giant, which is also very good, but a bit more of a drive for me; however, Decatur Package really upgraded their liquor stock a year or so ago (bourbon, rye, rums and other accessory drinks) and have now become my primary shopping location. All the guys working their are helpful/friendly as well – they deserve the recognition.

  2. Herb is truly enthusiastic about making DPS a great stop for bourbon and American whiskey in general. The only disappointment so far is the 13th Colony Southern Rye single barrel. This is indeed an odd one. It remains unclear, at least to me, if 13th Colony is really making their own rye whiskey but it seems likely they did not make the single barrel that Herb has. This isn’t Herb’s fault but rather the disappointing trend among “craft” producers to be less than forthcoming about the source of their whiskey. This one has all the earmarks of rye from MGP in Indiana (formerly LDI) which makes Bulleit rye, Templeton rye and others. It isn’t that it makes it bad if it comes from another source but why try to pretend otherwise? If you made it then you should proudly say so but if it is sourced from someone elase don’t try to claim it as your own just because you put it in a bottle.

  3. January’s two-night tasting of Pappy van Winkle in Decatur, Georgia, raised $11,710 for Poverty is Real, an organization that supports local-level charities fighting poverty and homelessness. Herb Chereck of Decatur Package Store and Julian Goglia and Brooks Cloud of The Pinewood Tippling Room restaurant combined to present an evening of gourmet dining with seven courses matched to specific bottlings of the infamously hard to get bourbon.

    Eighty whiskey aficionados paid $225 each to dine, sip Pappy, and bid on single bottles of his bourbon. Both nights quickly sold out and Chereck, Cloud, and Goglia hope to repeat the event in 2015. “I feel this was the best way to let a lot of people try Pappy, “said Chereck, “and, even better, all the profits went to a local charity.”

    The menu:

    Janusz Maciuba, cell: 404-542-3699. Sales and marketing
    Decatur Package Store
    1220 Clairmont Road
    Decatur, GA 30030

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